How To Create Your Side Hustle Marketing Plan

Do you currently have a Side Hustle or Business that you’re struggling to grow, and you’re left wondering why it’s not gaining any traction?

You may be wasting your time giving attention to all the wrong areas of business.

Try focusing more time on your marketing plan and see what happens! Keep reading to learn How To Create Your Side Hustle Marketing Plan.

How To Create Your Side Hustle Marketing Plan

Riley wanted to sell her art creations. Her business coach explained that she needed a marketing plan before she started or she would be more likely to get discouraged when she saw no traction. 

You can’t assume that customers will seek you out. You have to seek them out. That’s where a marketing plan comes into play. A marketing plan is your way of attracting clients and customers to your business. Here are a few key ways you can market your business…

Facebook Groups 

Riley posted to Facebook groups where people look for handmade gifts. The group creator encourages members to share their links freely. 

However, not every group owner wants this behavior in their community. Many admins have guidelines against self-promotion. Often, this is done to prevent members from spamming each other excessively. If you’re not sure if you’re allowed to post a link in your group, ask the moderator or creator.

Referrals

Valerie’s business as a virtual assistant took off when she landed a high-profile client. This client referred her to other clients and pretty soon, she was booked solid for months to come.

Word-of-mouth marketing can be powerful. That’s because many potential customers will ask others for a provider they trust. They feel like there’s less risk when they take this approach. 

LinkedIn 

This social media network can be a wonderful way to help sales, particularly if you target businesspeople or brands. But you may not see as much traction in certain niches. For example, Riley experimented with posting to LinkedIn for two months. While she did make a few connections, the majority of her sales came from other social networks.

However, it’s still smart to have a profile on this social network. It makes you look more professional and it’s used by journalists and writers when they’re looking for a source to interview. 

Pinterest

Visual businesses have an advantage with this social media network. It’s where many users go to dream and plan. In fact, those in the party, wedding, or fitness niches can benefit from using Pinterest.

The app is a wonderful way to send traffic back to your website and it can be useful for getting your content indexed in search engines. But don’t publish excessively—most people see the best results if the “pin” two to five images a day.

Marketing isn’t an exact science. It’s an experiment. Try to post to different networks for a month or two and study your results. Then look at which methods are giving you the best return for your time. Spend more time focusing on these methods and watch as your business continues to grow!

 

Find out how you can fight burnout when you download your free workbook!

 

 

Are You Ready to Create Your Side Hustle Income in a Weekend?

If you’re ready to switch your social media from casual to business-oriented, check out my newest planner. In just one weekend you’ll know if your side hustle is viable or will lead you to burn out. You’ll explore the inner thoughts of your Dream Client as well as tackle how to market your side gig. With some deep thought and a little quiet time, you’ll discover if you should jump in full force to a brand new business or keep it as a side gig.

 

Click Here To Learn About My New Planner: Create Your Side Hustle Income Plan